Saturday, September 10, 2005
Senior bling-bling
Japanese phone company AU has just introduced three phone models targeted at senior citizens. The phones offer a simple design with fewer functions, large keys and large display characters on the screen -- in fact, one model eliminates the screen entirely for simplicity. Two of the phones come with bult-in one-touch cameras to take pictures of the grandkids. Click on the picture to the left to make the phones even larger.
I think that's a clever idea since senior citizens form a very large and important market segment in Japan. And the phones don't look half-bad, even if they bear a striking resemblance to some older phones about ten years ago. The only thing that seems to be missing is a permanently blinking left-turn light. And I'm going to hell for writing that.
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Man, I cannot see my dad using that . . . he is so unmechanical that can openers give him a hard time.
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